How AWS-ready is your go-to-market?

Where are you in the AWS Software Path (the basis for ISV Accelerate)?

AWS Software Path stages run Registered → Validated → Differentiated. ISV Accelerate sits at the Validated / Differentiated end.

Has your product passed the Foundational Technical Review (FTR)?

The FTR is AWS's baseline review of your product's security, reliability, and operational excellence — a prerequisite for ISV Accelerate and Marketplace.

Is your solution available on AWS Marketplace (an ISV Accelerate expectation)?

Do you have AWS-originated or AWS-influenced customer wins and references?

Have you identified a target AWS Competency or Service Ready designation?

Do you have the production customer references a Competency requires (often several)?

How ready are you for the Competency technical validation (third-party audit)?

AWS Competencies require an independent technical validation against competency-specific criteria, preceded by a self-assessment workbook.

Do you have the AWS Certifications and technical staff a Competency expects?

What's your AWS Marketplace seller status?

Do you have a defined pricing & contract model (SaaS, AMI/Container, contract, usage)?

AWS Marketplace supports SaaS, AMI, and container products plus professional services — priced by usage, contract, or subscription.

Do you use private offers for negotiated deals?

Can you transact through channel partners (Consulting Partner Private Offers — CPPO)?

CPPO lets a consulting/channel partner resell your Marketplace product to the end customer through AWS Marketplace.

Are you set up in AWS Partner Central / ACE for co-sell?

ACE (APN Customer Engagements) is AWS's co-sell tool in Partner Central for sharing and tracking opportunities with AWS sellers.

Is your solution designated “Co-Sell Ready” in Partner Solutions Finder?

“Co-Sell Ready” is an AWS designation (shown in Partner Solutions Finder) signaling your solution is validated for AWS sellers to co-sell.

Are you submitting co-sell opportunities (ACE) to AWS?

How developed are your AWS seller relationships and co-sell enablement?

What's your current AWS Partner tier?

AWS Partner tiers progress Registered → Select → Advanced → Premier, based on certifications, launched opportunities, and customer references.

Do you have the AWS Certifications your target tier requires?

Do you have the launched / active AWS opportunities tiers require?

Do you have the customer references and satisfaction (e.g. CSAT) for advancement?