Only Best Practices

Managed Marketplace Operations

Your AWS Marketplace, operated end to end.

Nine services in three groups, and all nine in every tier. OBP qualifies your product, lists and integrates it, then runs your Marketplace month after month — depth is the only thing that changes between tiers.

  • $2,500–$7,500a month, by tier
  • 12 monthsterm, billed monthly, flat all-in
  • 9services in every tier
  • 50–200private offers a year

What it is

Your Marketplace back office, run for you.

OBP operates your AWS Marketplace end to end: the compliance engineering AWS requires, your listing with its CRM and Partner Revenue Measurement integrations, and the private-offer desk, reporting and listing changes that run it day to day.

Nine services in three groups. All nine are in every tier — depth is the only axis. What changes between tiers is cadence, volume and turnaround.

The tiers

Three tiers. All nine services in every one.

A twelve-month term, billed monthly and flat all-in. What changes between tiers is cadence, volume and turnaround.

Launch

Get listed, compliant and transacting

$2,500per month

$30,000 over the twelve-month term

Book a call

Operate

Run the channel

$5,000per month

$60,000 over the twelve-month term

Book a call

Scale

Run it at volume

$7,500per month

$90,000 over the twelve-month term

Book a call
Managed Marketplace Operations — what each tier includes
What’s includedLaunch$2,500 per monthOperate$5,000 per monthScale$7,500 per month
Private offers a yearUp to 50Up to 100Up to 200
Well-Architected reviews1 a year2 a year4 a year
Listing changes publishedWithin 5 business daysWithin 3 business daysWithin 1 business day
AWS Marketplace Compliance Engineering
Well-Architected Framework ReviewThe base Framework review, once a yearThe base Framework review plus one lens, twice a yearThe base Framework review plus two lenses, every quarter
Well-Architected Framework RemediationsTwo scheduled remediation cycles a year against the high-risk itemsA defined monthly remediation capacity, drawn down against the review backlogA severity-based remediation standard, with the highest-risk items scheduled into the next change window
Foundational Technical ReviewEvidence assembled, the review submitted and one round of rework carriedThe same, plus re-submission when the architecture materially changesReadiness maintained continuously across the 2-year badge cycle
AWS Marketplace Enablement
AWS Marketplace listingOne product with a single pricing model, published and kept accurateA second product or pricing dimension, and the architecture evidence the Deployed on AWS badge requiresA multi-product catalog across the regions and currencies the product sells in
CRM integrationOffers and agreements landing in your CRM as they happenField mapping, stage automation and acceptance alerting on top of that syncUsage and entitlement written back, with renewal and payout records kept in the CRM
Partner Revenue MeasurementThe product code retrieved and one measurement method implemented, so attributed consumption appears in the Attributed Revenue DashboardA second measurement method added where the architecture warrants it, with attributed revenue reconciled monthly against the dashboardMeasurement operated across the whole product portfolio and every architecture pattern in use, with attribution gaps investigated and closed
AWS Marketplace Management
Private offer creationA desk working up to 50 offers a year, created, amended and renewed on a 24-hour standardUp to 100 offers a year, with selling authorizations operated for your resellersUp to 200 offers a year, with a channel desk running authorizations, amendments and expirations
ReportingBuilt from your AWS Marketplace seller reports and agreement recordsA monthly revenue and entitlement pack, published by the fifth business dayThe same pack, reconciled against disbursements with metering variance explainedA close-grade pack with variance analysis your finance team can close the books against
Listing configuration and editingListing and dimension changes published within five business daysListing and dimension changes published within three business daysListing and dimension changes published within one business day

Every service is delivered by OBP, and all nine are in every tier. The offer figures are what OBP commits to operate.

Contracted standards

The same standards at every tier.

Volume and cadence scale with the tier. These turnarounds don’t — they’re written into every engagement.

24 hoursPrivate offers issued from an approved request
5 daysMetering and entitlement reconciled after month end, in business days
Day 5Monthly revenue pack published by this business day
90 daysRenewals flagged before expiry

Delivery

Five stages, from signature to proof.

  1. 01

    Mobilize

    Access established and scope baselined on signature.

  2. 02

    Qualify

    The Well-Architected review, its remediations and the Foundational Technical Review.

  3. 03

    List and integrate

    Your listing published, with your CRM and Partner Revenue Measurement integrated.

  4. 04

    Operate

    The private-offer desk, listing changes and the monthly revenue pack.

  5. 05

    Prove

    Revenue reported, and the consumption your product drives measured by AWS rather than asserted.

On Partner Revenue Measurement

AWS measures what your product drives.

  • Partner Revenue Measurement is an AWS program that has AWS measure the consumption the product drives. Results land in the Attributed Revenue Dashboard in Partner Central, by product, service and billing period.
  • Marketplace Metering is documented as the zero-touch method for AMI and ML products. A SaaS product is measured by resource tagging or a user agent string, which touches the product’s own code — so it is checked at intake.

Good to know

How the commercials work.

  • A twelve-month term, billed monthly and flat all-in, under one agreement with OBP.
  • Your listing and your seller account stay yours — OBP operates them on your behalf.
  • Direct deals run as private offers from your own seller account; reseller deals run as Channel Partner Private Offers (CPPO) on the selling authorizations OBP operates for you.
  • Products deployed entirely on AWS carry the “Deployed on AWS” badge.
  • AWS applies commitment retirement to software purchases.

Ready to hand off your Marketplace back office?

Book a call and we’ll review where your listing stands today and map the tier that fits your offer volume.